Becoming A Microsoft Dynamics 365 Marketing Functional Consultant !free!
You cannot jump straight into the Marketing app without understanding the platform it sits on:
Before diving into technicalities, you must understand the platform's primary functions. As of late 2023, Microsoft unified its marketing tools under the Dynamics 365 Customer Insights umbrella. Key areas of focus include: You cannot jump straight into the Marketing app
Marketing relies on data. If the client has duplicate contacts, missing email addresses, or messy data structures, the Marketing app will fail. A great Functional Consultant is part Data Analyst. You will find yourself writing FetchXML queries (the language D365 uses to query data) to build complex segments. missing email addresses